For people who need a quick wipe, travel tissue packs provide
a speedy and helping hand.
Whether it's for a runny nose, tears, or small messes, tissues are convenient for unexpected sniffles.
A brand mockup project focusing on multi-bundle packages. As a pocket tissue user myself, I wanted to create a cute but accessible brand image for all ages.
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Borrowing elements from Japanese stationary,
I created a character mascot, Sniffy, who acts as a visual trademark of the brand and is easily identifiable among competitors. Although his poses may be different, his signature snot bubble, spiky hair, and the repeated paisley rain drop pattern remain consistent
across all packaging.
The initial Moodboard.
I wanted strong, thick graphics and whimsical pattern designs.
Here's the first initial drafts of ideas that were produced from the moodboard.
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Eventually, I would combine aspects of 2 and 3 together to create a more cohesive look.
Using a standard cartridge pattern as a guide, I modified and adjusted the measurements to my desired product size, created patterns, and created guides for information layouts.
Using a Canson printer, I printed and assembled the package patterns.
For materials, I used cardstock, X-acto knives, and double-sided tape to create the tissue containers and standee.